Pharmacy Choice, Guild Pharmacy Academy team up

Pharmacy assistant

Pharmacy Choice has partnered with the Guild Pharmacy Academy to provide retail managers and pharmacy assistants with the skills, understanding and confidence to deliver holistic health solutions to their customers.

The Mission Management program aims to deliver better patient health outcomes and increased customer loyalty.

Almost 150 Pharmacy Choice and healthSAVE members took part in Mission Management workshops held across the country in April.

From May, pharmacies will focus on a new “mission” in store every two months, focussing on some of the most common ailments.

“The industry is very much focused on interactions between pharmacists and patients which is paramount. We also want to recognise the valuable role that retail managers and pharmacy assistants have to play,” says Luke McKinnon, national manager at Pharmacy Choice.

“They are the first point of contact in the pharmacy and act as an important link to the pharmacist, so are well placed to ensure customers leave with the products and advice they need to help them feel better faster.

“We want to empower retail managers and pharmacy assistants and show them what a huge impact they can have on their pharmacy’s growth and success.”

The Guild Pharmacy Academy has been heavily involved in developing and facilitating the Mission Management program with Pharmacy Choice.

Sue Bond, Head of the Guild Pharmacy Academy, has followed the progress of the Mission Management program from the outset.

“We think the work that Pharmacy Choice have done in this space is significant and closely aligns with the Guild’s work in ensuring that community pharmacies are a key provider of health care, information and advice,” Bond says.

“The Guild congratulates Pharmacy Choice on this initiative and looks forward to working with Pharmacy Choice on realising the potential that their pharmacies can achieve.”

Caroline Marsh, former Victorian Pharmacy Assistant of the Year and retail manager at Strathdale Pharmacy in Victoria says Mission Management will help pharmacy assistants “get excited” again.

“It’s great to have these missions to work towards,” Marsh says.

“They’re driven by pharmacy assistants but involve our pharmacists too, which really encourages the entire team to work together. As soon as I started implementing what I had learnt in our pharmacy, I started to see results.”

Pharmacy Choice will work with members to monitor the retail sales growth of participating pharmacies, to measure the program’s impact. Members involved in the Mission Management program will also earn additional reward points as part of the 5STEPS Incentive Program.


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