Discount Drug Stores announces new initiatives and total sales growth in a flat market
The brand’s new initiatives include a new pain management program, the launch of a health food and organics project, partnerships with script reminder service MedAdvisor and the implementation of its Next Generation Retail Platform powered by FRED NXT.
Speaking at DDS’ 10th national conference in Noumea, New Caledonia, general manager Douglas Kuskopf-Dallas said the brand has maintained its GP% and grown its total sales 2.9% (excluding high-cost drugs) despite a stagnant market
The investment into new initiatives allows the brand to adapt to the challenging times of the industry and better serve their customers, he said.
“Our focus is to deliver the highest standard of healthcare advice and deliver industry leading professional services such as our newly launched pain management program, which no other pharmacy group is currently offering, and our diabetes management program which helps pharmacists tap into the 6CPA funding and meet community healthcare needs,” said Mr Kuskopf-Dallas.
“We are continuing to leverage our Dispensary Ready program by introducing new training programs to help our stores improve their dispensary workflow, freeing our pharmacists up to spend more time with customers.”
The pharmacy brand is also introducing a new health food and organics category, which will see the brand move towards its goal of becoming a total holistic healthcare destination.
“There is a continual need to meet the ever-changing requirements and demands of our customers, and we’re excited to see the integration of this new holistic healthcare project into our network of existing stores,” he said.
“We will be offering true organics and health foods to our customers, widening our ability to support customer wellness all year round through means beyond simply dispensing drugs and health clinics.”
With Sigma’s backing, Discount Drug Stores has increased its technology ventures, including a partnership with FRED NXT to deliver its Next Generation Retail Platform, set to launch in the coming months.
“The Next Generation Retail Platform offers the capability to go paperless with many processes, and can be integrated into our preferred systems, creating operating efficiencies and giving our stores the ability to better manage their front-of-shop operations.
“We continue to invest in new technologies to ensure we stay ahead in a constantly changing industry,” Mr Kuskopf-Dallas said.
In additional to the Next Generation Retail Platform, the brand also announced a new partnership with MedAdvisor, which will drive the development of a white-labelled app for Discount Drug Stores.
“The development of this app is another means for us to help our customers better manage their health by offering them a script reminder service, as well as providing customers with another touchpoint as part of our multi-channel marketing approach,” Mr Kuskopf-Dallas said.
“We are delighted in the potential these new initiatives and technologies will bring to our company and stores in easing business processes and supporting their ability to provide excellent service to our customers.”
In 2016, Discount Drug Stores performed above the national Pharmacy Professional Incentives average for the second year in a row, achieving 30% more cases than the average Australian pharmacy and 32% higher patient adherence.
The brand also continued its fundraising efforts having raised $372,000 for their charity partners Free2Be and Assistance Dogs Australia to date.