Consumer-led innovation: a new approach to the pain category


Andrew Prott at APP2018
Powered by consumer insight, GSK is translating consumer and healthcare research into product innovation. Earlier this month we caught up with Andrew Prott, Learning and Development Manager at GSK to talk about their approach to the pain category.  

This content is restricted to registered users only. If you have already registered on the AJP website please login below, Or you can Register for free.

Forgot Password?Why do I need to login & stay in?

Previous Research Roundup
Next Helping patients to manage bedwetting