Blooms the Chemist tops Canstar customer satisfaction award


Blooms the Chemist shopfront, celebrating

Blooms The Chemist has won a prestigious Canstar Blue award for ‘Most Satisfied Customers’.

The hotly-contested award recognises the pharmacy group’s ability, and unswerving commitment to delivering, first-in-class customer satisfaction, service and advice, says a spokesperson for Blooms.

Blooms The Chemist pharmacy group spokesperson Elise Turner welcomed the award for the community-driven retail pharmacy group, whose mission is to be recognised as a leading Australian provider of pharmacy health services.

“It’s an exceptional achievement that genuinely sets us apart from our competition, providing further testimony to the pivotal role that Blooms The Chemist pharmacies play in enhancing the health and wellbeing of our local communities,” says Turner.

“Our customers have long been telling us that our people are the reason why they continue to return to Blooms The Chemist.

“Now the Canstar Blue award adds customer service, range of health products, pharmacist availability, advice and price to that list,” she says.

“The 5-star rating for our ‘range of health products’ is particularly gratifying.”

Canstar Blue commissions Colmar Brunton to canvass the opinions and behaviours of 3000 Australian consumers across a range of categories to measure and track customer satisfaction.

The survey findings reflect those customers within the survey group who have made a purchase at a pharmacy within the past six months – in this case, 2,422 Australians. Each brand must have received at least 30 responses in order to qualify for inclusion i n the survey, and the results are comparative.

Blooms The Chemist was awarded five stars for ‘overall satisfaction’, ‘service’, ‘range of health products’, ‘pharmacist ability’, and ‘advice provided’.

Furthermore, survey respondents rated Blooms The Chemist four stars for ‘value for money’ and ‘health management programs’ respectively, followed by three stars for ‘range of beauty products’.

“At Blooms The Chemist, we are committed to achieving our goal of being the ‘First Call Pharmacy Professionals’, by offering great service to our customers,” says Turner.

“We treat each person who enters our door as an individual, with a unique problem to solve.

“Our customer service training focuses on customer engagement, which fundamentally, includes listening.

“We believe in having the right people on our teams – people who are passionate about people and the communities in which they live and operate.

“We also constantly measure our people’s level of engagement and that of our competitors, through real customer experience surveys – a feedback model that shapes our business,” she says.

“So it’s terrific to see consumers valuing the exceptional service delivered by our friendly, professional teams.”

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