Around 30% of Generation Y are still actively suntanning, according to a recent study involving 1,500 Australians.
Associate Professor Saxon Smith, a dermatologist at the Royal North Shore Hospital of Sydney who is speaking at The Australasian College of Dermatologists’ (ACD) Annual Scientific Meeting in Perth, says the research reveals that there is still work to be done regarding skin cancer awareness.
“Nearly 30% of Gen Y’s are still actively sunbaking and pursuing a ‘healthy tan’,” A/Prof Smith says.
“Although we found that females were four to five times more likely to wear sunscreen than males on a daily basis, the study shows that females are more likely to sunbake on a regular basis in order to get a tan despite knowing it increased their risk of skin cancer.
“Each year, in Australia, skin cancers account for around 80% of all newly diagnosed cancers, with sunburn causing 95% of melanomas, the most deadly form of skin cancer.
“However, it’s clear from our research that a large number of young Australians don’t perceive the risk and still view a tan as a positive sign of wellbeing.
“It’s important that everyone is vigilant in the sun, regardless of age in order to be sun safe.”