PSA launches PSA16: leading pharmacy innovation

Four POints by Sheraton Darling Harbour, venue for PSA16

The Pharmaceutical Society of Australia’s national conference, PSA16, will be held at Four Points by Sheraton, Darling Harbour in July 2016, the PSA says.

The venue was announced at a function in Sydney to launch PSA16.

At the launch, PSA National President Joe Demarte said that PSA16 will continue to lead pharmacy innovation, understanding that the future of the profession and the industry is in innovation, diversity and expanded and new models of practice.

“At PSA15 we redefined the framework and context of professional practice events,” he says.

“With PSA15 we set about leading pharmacy innovation and created a showcase event to inspire the profession with new directions and opportunities.

“It also created unparalleled engagement levels between industry partners and pharmacists to deliver quality use of medicines to consumers by empowering pharmacists to recommend products and services with confidence.”

PSA Chief Executive Officer, Dr Lance Emerson, says that the PSA wants to highlight that it has listened to the valuable feedback the industry provided from PSA15.

“You told us that the delegate engagement at PSA15 was like no other, with delegates interested in your products and services, to take back with them to their practice and help them make a difference to their patients,” he says.

PSA16 will run from 29–31 July 2016 and will be held at the new Four Points by Sheraton, Darling Harbour.

PSA NSW Branch Director and PSA16 Chairman, Steven Drew, says that the revitalised delegate engagement area at the Four Points will allow for the expected 1,000 delegates without compromising the level of intimacy which facilitates delegate engagement.

“The PSA16 program design facilitates regular breaks for maximum interaction time with delegates, providing a fresh, focused and cost effective solution to promote your company and brands,” he says.


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