customer engagement
Improving your patient engagement and experience
Transformational vs transactional : how would your customers describe their visit to your pharmacy? Glenn Guilfoyle and Marta Stybowski break down the steps to ensuring a better patient experience One …
A blunder many pharmacies make
Are your marketing campaigns working for your pharmacy? If they’re not, then there may be one crucial mistake you’re making, says Sarah Rendell I recently had a catch up with …
Avoiding a common mistake
As we begin a new financial year, it’s time to correct a mistake made by many pharmacies, says Sarah Rendell of Peak Strategies I am fully aware that the pharmacy …
Turn customers into advocates or lose battle for relevance
Did you know that your existing customer base is possibly your business’ greatest hidden asset? Customer experience expert Amanda Stevens tells us more During APP2023 Amanda presented a session titled: …
Three ways to solve the biggest fixable problem in health care
One of Australia’s biggest problems is a huge opportunity for pharmacy to help, writes Vanessa Lontos Medicines are the most common treatment used in health care and contribute to significant …