Glenn Guilfoyle
Your 5 pharmacy moments of truth
Glenn Guilfoyle outlines 5 critical customer ‘moments of truth’ by which you will be continually judged, but which could become your ‘wow’ factors With everything that is changing in the …
Choosing a banner group: asking the right questions
What should you be asking when considering joining, changing or leaving a banner group? Choosing which franchise is the right fit for a pharmacy is one of the most critical …
Moving forward
Participation in the COVID-19 vax program created workflow issues for many pharmacies. Jenny Blair from The Next Level says the forward pharmacy model is a solution to the problem As …
Sell benefits, not features
Finding an emotional connection with the patient offers the opportunity to move beyond a transactional interaction, says Glenn Guilfoyle Selling features-advantages-benefits has been around since Noah came off …
Dequeuing your queues
Community pharmacies must pay more attention to the amount of time patients spend in queues, says Glenn Guilfoyle Regardless of all the latest retail pharmacy challenges and opportunities: electronic prescriptions, …
Wow with service not stock
Do you feel claustrophobic in your own pharmacy? If you’ve too much clutter, you can be sure that patients will, and the cost will be felt to your professional standing, …
Pharmacy’s new ‘golden triangle’
Linking your forward pharmacy service model to your rostering and to your commercial target setting. Glenn Guilfoyle explains why it’s essential, and how to do it Linking your forward pharmacy …
Lighting the beacon
How to increase your profile as a ‘beacon’ pharmacy for women’s health? Glenn Guilfoyle provides some tips So you are looking to increase your pharmacy’s women’s health profile, and become …
Freeing the pharmacist, it’s a question of trust
Is there a way to turn off the dispensary vortex vacuum? Glenn Guilfoyle thinks so “Mary” (a pseudonym ) is employed as a “forward” pharmacist at Upper Utopia West Pharmacy …
The art of compromise
Counter configuration versus service specialisation: a critical pharmacy juggling act, says Glenn Guilfoyle From the myriad compromises and juggling acts we see pharmacists and their teams needing to live with, …