‘Advertise the service not the vaccine’

Exemptions allowing pharmacies to highlight the availability of Covid-19 vaccinations do not apply for other jabs, Peter Guthrey warns   Pharmacists are being urged to focus on advertising their services rather than specific products when it comes to promoting their immunisation offering.  The Pharmaceutical Society of Australia’s (PSA’s) senior pharmacist strategy policy, Peter Guthrey, warned pharmacists

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