What are the 10 most heavily advertised pharmaceuticals on US television? New data published on US industry website Fierce Pharma shows the increasing level of spending by pharmaceutical manufacturers on television advertising in that country. The report found that spending on the top 10 brands reached US$1.19 billion (A$1.58bn) for the calendar year to 30
This content is restricted to registered users only. If you have already registered on the AJP website please login below, Or you can Register for free.