branding
Priceline’s media account up for grabs
After nine years with one agency, pharmacy’s pinkest multi-million dollar account has been put out to tender The valuable and highly-prized Priceline media account has been put out to tender …
CWH to takeover AFL and NRL Grand Finals
Chemist Warehouse has extended its reach, scoring the opportunity to place branded seat cushions filled with products at both the MCG and ANZ Stadium this weekend Chemist Warehouse has announced …
How CWH and Amcal are owning the pharmacy catalogue space
Pharmacy groups are leveraging print to successfully build their brand By Kellie Northwood, Australasian Catalogue Association It’s no secret that Australians love catalogues… We all enjoy flicking through the pages …
Online branding 101
It’s vital to open up a true dialogue with your patients, writes Hamish Chadwick Before we start delving into the specifics of branding in an online environment we first need …