marketing
APP2021: Michael King on the current state of pharmacy in Australia
Michael King, Sales Director at GSK Consumer Healthcare, joined Miranda Deakin on our stage at APP2021 to unpack the current state of pharmacy in Australia and the potential growth opportunities for pharmacists. This video …
World news wrapup: 17 June 2021
Pharmacy leaves “cursed” message on birthday; quick-thinking pharmacist saves a life with CPR; German pharmacies mobbed for vaccine passes New York, New York: A birthday message gone wrong from a …
The big five: who are your customers?
Five key groups of consumer behaviour are emerging from the COVID-19 pandemic, one marketing expert says Professor Gary Mortimer, Professor of Marketing and Consumer Behaviour at QUT Business School, addressed …
CWH targeting customers
CWH has expanded its partnership to power its multichannel growth strategy Insider Growth Management Platform has said in a statement that Chemist Warehouse has expanded the partnership between the two …
Guild and clubs team up to collaborate
The NSW Branch of the Pharmacy Guild of Australia and Clubs NSW have announced a collaboration to help educate club patrons about health issues The agreement also allows extended opportunities …
Pharmacy partners with Woolies
Sydney-based national online discount chemist SuperPharmacy has announced that it will join the Woolworths’ Everyday Rewards program This means that its customers will be able to earn rewards points under …
Back to the future
March 1946: Are you a salesman or a chemist? And the Guild launches a national marketing plan We take a look at some of the key stories in pharmacy from …
CWH sponsorship shifts up a gear
Chemist Warehouse is set to partner with the Shell V-Power Racing Team for the highly anticipated 2021 Supercars Championship season The Championship winning Ford Mustang GTs will both showcase the …
Book helps patient relationships, says Guardian
Guardian Pharmacy has launched its 20th Anniversary Edition of The Healthy Kids’ Guide The Guide is available to consumers online now on the Guardian Pharmacy website and in select Guardian pharmacies. Healthy …
Council wanted $11k over advertising spat
The owner of a Melbourne pharmacy has been told to pay his local Council more than $5000 after he installed unauthorised billboards around his shop The Victorian Civil and Administrative …
Spotlight on stress
Women are healthier than men but are more stressed, a new pharmacy report finds – and it identifies a surprising group of heavier smokers Priceline has released its Australia’s Health …
A fistful of infringements
The TGA issues infringement notices to several individuals and entities over alleged unlawful advertising and importation of goods ANPROS Pty Ltd – The TGA has issued three infringement notices totalling …