marketing
CWH arrives in Europe
Chemist Warehouse has broken into the European market Chemist Warehouse has celebrated the opening of its first store in Europe, in Blanchardstown, Ireland. The new addition joins more than 450 …
The road to success
It’s important to develop healthy habits to boost your pharmacy’s marketing strategies. Sarah Rendell provides some tips Habits are vital when it comes to marketing. On average it takes up …
Don’t undermine public health campaigns
The TGA has reminded advertisers not to produce ads that undermine public health campaigns, such as advice to stay home when sick As the cold and flu season begins in …
Why pharmacists are superheroes
Pharmacy Alliance has issued a call to recognise and celebrate the often-unnoticed superhero pharmacists who keep their communities safe during the COVID-19 pandemic The initiative is part of a new …
A first for Chemist Warehouse
Chemist Warehouse has signed on as the first official pharmacy partner of the Australian Open As part of the new multi-year deal commencing in 2020, Chemist Warehouse will provide a …
Chemist Warehouse’s biggest event of the year
Singles Day has again been “huge” for Chemist Warehouse, as a spokesperson for the discount giant dismisses Israel rumours as “fake news” November 11 is a shopping holiday which has …
‘First obvious step’ in new Priceline direction
Priceline Pharmacy has announced its newest ambassador, Chrissie Swan The TV and radio presenter’s first role for the pharmacy brand will be its 2019 Christmas campaign. The “Chrissie campaign” launches …
‘Thank you, Chemist Warehouse.’
Chemist Warehouse has received praise for pulling its advertising from the Alan Jones Breakfast Show, following Mr Jones’ remarks about New Zealand PM Jacinda Ardern Last week, Mr Jones attracted …
Come fly with me
TerryWhite Chemmart has partnered with Qantas Frequent Flyer to become the airline loyalty program’s exclusive, major pharmacy network across Australia The partnership is set to see frequent flyers earn two …
Rewards program withdrawn after complaint
myDNA has withdrawn its pharmacy assistant rewards program after Friends of Science in Medicine’s Ken Harvey made a complaint to the TGA Until Thursday July 18, the program was being …
Jack Perkins to keep diabetes awareness momentum
After its successful 2018 campaign, Amcal Pharmacy has announced it has teamed up with Mobil 1 MEGA Racing Supercars driver Jack Perkins for another term. Last year saw Mr Perkins …
CWH spruiks $1 discount
Chemist Warehouse has issued a statement saying it has saved Australian consumers a “whopping” $44 million The group has launched a new advertisement, “PBS it all adds up,” highlighting the …